# er4u (Easy Retail For You) > er4u is a complete business ecosystem for retail, wholesale and manufacturing — > India's first billing software integrated with an eCommerce website and app. > It combines GST billing and barcode POS, purchase and inventory, membership and > loyalty, WhatsApp/SMS alerts, accounting, multi-store and franchise management, > a production module, a branded online store and mobile apps, plus payment and > logistics integrations and tested counter hardware. It is used by 20,000+ > businesses across the globe in 300+ sectors, printing 30 lakh+ bills monthly. > ER4U Technologies Pvt. Ltd. has its head office in Bhopal, a branch office in > Indore (Madhya Pradesh, India) and an international head office in Singapore. Last updated: 2026-07-23 ## Key facts - Deployment: cloud (online plans) or fully offline on a PC (offline plans), plus Android and iOS apps. Offline plans keep billing running with no internet. - Plans: 5 online (Startup, Premium, Enterprise, Enterprise Max, Enterprise Plus) and 5 offline (Startup Off, Premium Off, Enterprise Off, Enterprise Pro, Enterprise Multi). Each is available with 1-year or lifetime (10-year) validity. - Pricing model: a first-year price, then a smaller renewal fee each year from the second year onwards. Offline starts at ₹5,000 + 18% GST for the 1st year; online starts at ₹7,000 + 18% GST for the 1st year. Enterprise Plus (₹30,100 + GST, 1st year) includes a branded eCommerce website. Prices apply to India; plans revised w.e.f. 04 October 2024. - Users: Startup 3 users, Premium 10 users, Enterprise and above unlimited. Unlimited invoices and unlimited training & support on every plan. - Multi-store: head office, branch, franchisee and warehouse roles with central stock and pricing, stock transfers and consolidated owner reporting. - Core features: GST billing and invoicing, barcode POS and label printing, purchase and sales orders, size/colour matrix inventory, batch and expiry, schemes, coupons, membership and loyalty, accounting and ledgers, GST returns (Excel/CSV/JSON), e-way bill and e-invoice APIs, static and dynamic UPI QR collection, Touch POS, and the Easy Audit stock-audit Android app. - eCommerce: branded website and Android/iOS apps that share one stock with the counter, typically live in about 7 days, with orders landing inside the POS. e-Comm Connect packs link er4u to Shopify, WooCommerce and marketplaces such as Amazon, Flipkart and Myntra. - Add-ons: payment gateways (Razorpay, PhonePe, Cashfree, CCAvenue), Shiprocket and Delhivery logistics, Easy Delivery App, BI dashboard, official WhatsApp API (Interakt, AiSensy, Chatico, DoubleTick, Wati), Paytm/PhonePe/Pine Labs EDC integrations, HR, job card, rental, tailoring/alteration and production modules. - Hardware: thermal receipt printers, barcode label printers, barcode scanners, weight scales, cash drawers, customer displays and Touch POS terminals. - Industries: garments and apparel, footwear, supermarket and kirana, hypermarket, mobile phones, auto parts, books, electronics, furniture, opticals, pharmacy and surgical, toys, sports and fitness, boutiques, saree outlets, cosmetics, wholesale and distribution, manufacturing and 300+ more sectors. - Demo and onboarding: free live demo on the customer's own business type with no time limit, run online via Google Meet, TeamViewer or AnyDesk; licence usually active within 4–8 working hours; 30-day cancellation and refund policy. - Ratings: 4.6/5 on Techjockey, plus video and written client reviews. ## Key pages - [Home](https://www.er4u.in/) - [Features](https://www.er4u.in/features.html): hub for all feature deep-dives - [Pricing](https://www.er4u.in/pricing.html): all plans, feature matrix, multi-store pricing - [Book a free demo](https://www.er4u.in/demo.html) - [ERP billing / invoice POS](https://www.er4u.in/billing.html) - [Barcoding system](https://www.er4u.in/barcoding.html) - [Multi-user operations & permissions](https://www.er4u.in/multi-user.html) - [Purchase management](https://www.er4u.in/purchase_management.html) - [Stock audit app](https://www.er4u.in/stock-audit.html) - [Loyalty program](https://www.er4u.in/loyalty-program.html) - [Easy Delivery App — B2B](https://www.er4u.in/b2b-hyperlocal-delivery.html) - [Easy Delivery App — B2C](https://www.er4u.in/easy-delivery-boy-b2c.html) - [PhonePe EDC integration](https://www.er4u.in/phonepe.html) - [Pine Labs EDC integration](https://www.er4u.in/pine-labs.html) - [Shopify integration](https://www.er4u.in/shopify.html) - [WooCommerce integration](https://www.er4u.in/woocomerce.html) - [Add-on modules](https://www.er4u.in/addons.html) - [Retail hardware](https://www.er4u.in/hardware.html) - [eCommerce & omnichannel](https://www.er4u.in/ecommerce.html) - [Industries](https://www.er4u.in/industries.html) - [Garment shop software](https://www.er4u.in/garment-shop-software.html) - [Men's apparel software](https://www.er4u.in/mens-apparel-software.html) - [Women's clothing software](https://www.er4u.in/womens-apparel-software.html) - [Cloth shop software](https://www.er4u.in/cloth-shop-software.html) - [Saree shop billing software](https://www.er4u.in/saree-shop-billing-software.html) - [Apparel management software](https://www.er4u.in/apparel-management-software.html) - [Boutique management software](https://www.er4u.in/boutique-management-software.html) - [GST billing software](https://www.er4u.in/gst-billing-software.html) - [er4u vs Tally](https://www.er4u.in/compare-tally.html) - [er4u vs Marg](https://www.er4u.in/compare-marg.html) - [er4u vs Busy](https://www.er4u.in/compare-busy.html) - [er4u vs Vyapar](https://www.er4u.in/compare-vyapar.html) - [Our clients](https://www.er4u.in/clients.html): state-wise client logos - [Client reviews](https://www.er4u.in/reviews.html) - [News & media](https://www.er4u.in/news-media.html) - [Blog & guides](https://www.er4u.in/blog.html) - [Demo & training videos](https://www.er4u.in/demo-videos.html): 90+ videos, Hindi & English - [FAQ](https://www.er4u.in/faq.html) - [Product updates](https://www.er4u.in/updates.html) - [About er4u](https://www.er4u.in/about.html) - [Contact us](https://www.er4u.in/contactus.html) ## Policies - [Privacy policy](https://www.er4u.in/privacy.html) - [Terms & conditions](https://www.er4u.in/terms.html) - [Refund policy](https://www.er4u.in/refunds.html): 30-day cancellation & refund ## Contact - Website: https://www.er4u.in - Email: sales@er4u.in - Sales: +91-6232128073 (call) · Support: +91-8047275564 (call) - WhatsApp: +91-9131951448 - Head office: Bhopal, Madhya Pradesh, India · Branch: Indore, India - International head office: Singapore - YouTube: https://www.youtube.com/@er4u